Personal Branding Photography
Are you an Entrepreneur or Small Business Owner in need of help to build your brand through professional images that truly represent you?
Do you Find that ‘stock’ images just aren’t enough anymore?
You want something more personal and relevant to you and your brand?
Well, YOU have come to the RIGHT place!
My passion is to help business owners, like yourself, to have authentic and personalised “stock-like” images which truly represent you and your brand. For your audience to learn about the WHO behind the business, the WHY behind the business, for them to connect with you and all that you have to offer them!
The best thing about these kinds of photos is that they have so many uses! They can be used on your Social Media, on email campaigns, newsletters, brochures, websites, AND no one else in the whole world will have those photos. Do you know why? Because they will be completely yours, featuring you (and your team), all of you!
These photos can be used for talking points, to start conversations. They will be planned out in advance to the shoot, every element within the photo taken into account. From the colour coffee mug you’re holding, to the clothes on your back, to your body language and expressions, to the location in which it is set. Every element having the purpose of TELLING YOUR STORY!
Personal Branding Photos can range from headshots, to lifestyle, to product photography, to the behind the scenes photos of the making process of your business. A wide Variety of images to choose from, not only portraits of you (although there will be a few, because we want to see your face and know who you are), but images of little details that tell your story and share your likes and dislikes with your audience.
The Journey
1. Let us start with a conversation (virtually or in person). You tell me about your business, your brand, what it is you are in need of. I will answer any questions you have.
2. Let us share ideas - to make sure our visions align - through a visual mood board.
3. The Shoot! YAY! This is where our ideas come to life, with efficiency, creativity and a whole lot of joy.
4. Delivery! Your images will be ready within 2-3 weeks of the photoshoot (please do take this into account when booking).
what we do…
We take into account your company’s story, your brand values and your team’s personalities.
Together we choose a time and place to create quality and authentic images, while having fun!
All to share with your audience WHO you are, WHAT you do and WHY you do what you do.
With the purpose of TELLING YOUR STORY!
SERVICES
What is on offer?
PORTRAITS
A portrait is so more than an image of your face. It is a momentary glimpse into you and how you represent your business. With that comes a reflection of your journey, your values, YOU.
It is important to present yourself well and in a professional manner, especially when it comes to business. Portraits are incredibly useful whether you’re looking to get into or continue work in the creative arts, or just looking to get some personal representation.
Portraits can say a lot without you realising. For creatives and small businesses, YOU are YOUR brand. While to some this can seem intimidating, it also a huge opportunity for your branding. Portraits create opportunities for connection between you and your customer, as they will feel as though they know who you are, just by knowing your face.
Since portraits are such a personal reflection, and you and your business are constantly evolving, it’s important to keep them updated. If you’ve had portraits out in circulation for over two years, then chances are that they no longer reflect your current values or state of being - you might have even changed your hair, or industries?
BEHIND THE BUSINESS
Share Your Process. Show your ideal clients what you do. Let them in to connect with you. Give them the opportunity to imagine what it could be like to work with you.
Personal branding photography is a selection of images that represent your company in alignment with your brand - ideals, colour, tone, etc.
This selection can vary in the subjects within the images, ranging from: headshots to office space layouts; from the products you offer, to your service in action. All of these images together can help your customers understand the inspiration behind the brand, product or idea.
These photos are ideal for maintaining a professional and personal online presence, for your company’s website and for social media. They present customers with a holistic view of your company, including what you do, what you sell, the environment you work in, who you work with. This will help to build connections and relationships online, giving them opportunities to connect with you and get to know you.
With so many small businesses popping up with ‘bespoke’ website designs that use templates and stock images, it’s vital that you stand out. The best way to do this is to use yourself, the strongest asset that your business has to offer, and demonstrate how you and your company are unique.
LIFESTYLE
Create the Lifestyle your clients can relate to, what they aspire to.
Lifestyle Photography is your opportunity to showcase what you can do. Images of your product and services that convey the kind of detail and effort put into them, and demonstrates their functionality, making them truly tangible for the customer. This will offer a glimpse of what they could experience if they were to purchase the product.
This is the best way to try and connect customers with the products themselves, and allows you control over how and what part of your business they connect with.
TESTIMONIALS
Meghan Claire Photography, HAC Design. 2020
“‘We wanted to go with Meghan Claire Photography to support local small businesses like ourselves. We would like to personally thank her for her great efforts with the team last week, it was a real laugh and she made us all feel right at ease.
The pictures look amazing and are exactly what we were looking to achieve for the new website launch. The group shots in particular capture the essence of ‘family’ & ‘team’, which again was what we were wanting to achieve. Couldn’t recommend Meghan’s services enough’”
